Who it is for
- The one-person dealer
- You carry between twenty and a hundred references, you sell through one marketplace and word of mouth, and what costs you is retyping the same watch into three places. Starter covers it.
- The established shop
- Two to five people, several channels, consignment stock, and a bookkeeper who wants the year in one file. This is where the order workflow and the margin reporting start paying.
- The multi-location operation
- More than one entity, staff who should not all see cost prices, and a system that needs to be queried rather than clicked. Enterprise adds the API, the permissions and the audit trail.
The trade, in its own words
Long-form interviews with dealers about how they buy, what they hold and why. Not a customer list.

